A memory popped up on my FB newsfeed over the long weekend from three years ago, a photo of my mom and I on my college graduation day. THREE YEARS?! It feels like forever but in reality, is such a short span of time. I cannot believe in that time, I wrote a business plan, spent 10+ months studying distilling, pitched (what felt like) a zillion people, raised capital, built a distillery and launched a tasting room and two flagship products. It’s like my brain’s been on autopilot and now my dreams are coming true left and right. I don’t know what to say other than THANK YOU and p.s. – there is absolutely no substitute for hard work and doing the right thing.
Now that we’ve got the post-grad nostalgia out of the way, why don’t I TELL YOU ABOUT IT! You & Yours is California’s first urban destination distillery and by that I mean we are the first open-to-the-public distillery in an urban neighborhood in the whole state! Pretty cool and btw, not f’in easy to do.
The 2200 square foot space features our production floor (tours coming soon!) and a gorgeous tasting room, separated by a stunning 15-seat bar. The tasting room is open Thursdays through Sundays and as mentioned, distillery tours will be available for sign up on our website v v soon. Until then, drop by for a tasting flight or cocktail! And don’t forget to grab a bottle on your way out.
So how’s it going? SO. GOOD. Absolutely no complaints! Every weekend is better than the one before and I’m constantly seeing both new and repeat faces come through the doors. We’re booking events like nobody’s business and the feedback on both spirits is so humbling. Our cocktail menu has been the draw thus far but I’m excited to get more of the distillery crowd in once we launch our tours. Now that the tasting room is hitting a stride, I’m also pumped to hit the ground running with distribution and see our spirits out in the wild!
I’m dropping the “I” a lot in this post and it is downright criminal. I (dammit, did it again) would not be here, running a distillery, without an insanely talented, dedicated group of people. Phase 1 of the not-so-short list is below…
Luke – my business partner, life partner, and head bus boy. I’m not one to get sappy on the interwebs, but suffice it to say You & Yours would not be what it is, if anything at all, without your never-take-no-for-an-answer mindset and constant encouragement. Dez bug and I love you.
Investor team – Thank you thank you thank you thank you thank you thank youuuuuuuuuuuuuu for taking a chance on me and this idea. I won’t let you down.
Trevor – Our fearless tasting room ring leader… you stepped up in a BIG way right when Y&Y needed you and I am so so so incredibly grateful that you did. Working alongside you every week is perhaps one of my favorite things about this wild ride. Thank you.
Johnny mf’ing Levan – UGH, YOU ARE SO TALENTED. Thank you for making all the little things so damn beautiful. It’s only the beginning.
Bill & Steve – Your generosity knows no bounds. Thank you for everything!
MOM DAD – I won’t say thanks for not telling me not to do this because you definitely told me not to do this, HAH, but thanks are in order nonetheless because I did it anyway and LOOK!!! For real though, I appreciate your support, encouragement, and cheerleading more than you will ever know.
P.S. Stay tuned for more thank you’s and shout outs here soon. It quite literally took a village so I’ll be writing a series of posts diving deeper into how different aspects of Y&Y came to be, specifically the tasting room interiors, brand identity + packaging, production equipment, and our cocktail program.
P.P.S. In addition to more Y&Y-centered content, get ready for the return of our regularly scheduled programming! I.e. cocktail recipes, spirit reviews, niche spirit 101, and budget-friendly roundups. I’ll also be introducing a guest blogger or two, as well as some new complimentary content in the coming months.